Made with 100% Japanese white rice, the name Haku means “white” in Japanese. The word can also be read as “brilliant” – a tribute to the craft of mastering a clear, clean, and luminous vodka. Filtered through bamboo charcoal, Haku has an unparalleled soft, round, and subtly sweet taste. Unparalleled soft, round and subtly sweet taste. A soft aroma played up by the sweet, delicate floral aroma of rice. A rich taste that gradually envelops the mouth with the natural sweetness and complex flavor..